The Embassy, often in co-operation with the Swiss Arts Council PRO HELVETIA or with private sponsors, promotes Swiss culture through organising art related activities in Malaysia throughout the year.

Invigorating air, crystal clear lakes and inspiring mountain peaks are the enduring components of Switzerland’s many faceted image. Welcome to Switzerland and discover the authentic and unspoilt in unique surroundings. Go for long hikes in lush alpine meadows, ski on glacier ice or relax on the banks of crystal clear mountain lakes.

For further information about the many Swiss attractions, please visit:
 www.myswitzerland.com

Our public transportation services is one of the finest in the world, fast, efficient and frequent, it connects you to the remotest of places. Trains, buses, boats and urban transportation systems weave a dense network and provide an unmatched smoothness to your journey.

For further information about the Swiss Railway System please visit: 
 www.swisstravelsystem.ch

The Travel & Tourism Competitive Report 2009 is published by the World Economic Forum in collaboration with its Industry and Data Partners such as the International Air Transport Association (IATA), the World Tourism Organisation (UNWTO) and the World Travel & Tourism Council (WTTC). 

Despite the overall importance of developing the Travel &Tourism sector, many obstacles at the national level continue to hinder its development. In this light, the Travel & Tourism Competitiveness Index (TTCI) has been developed to measure the many different regulatory and business-related issues that have been identified as levers for improving T&T competitiveness in countries around the world. 

In the 2009 Travel & Tourism Competitiveness Index, Switzerland is again ranked No 1 overall based upon a survey of 14 tourism related pillars out of 133 countries. 

Switzerland was voted No.1 in the areas of Travel & Tourism regulatory framework, Travel & Tourism business environment and infrastructure and No. 2 in the area of Travel & Tourism human, cultural and natural resources. 

With 37.31) million overnight stays in 2008 hotels and health establishments, Switzerland achieved an increase of 2.7% compared to 2007. With its contribution of CHF 15.62) billion in revenue in 2008, tourism is the 4th largest economy in Switzerland.
1) Source: FSO, accommodation statistic
2) Source: Schweizer Tourismus Verband

Visit the World Heritage in Switzerland in one click -  www.worldheritage.ch

For the first time a multi lingual internet portal is available (in English, German, French and Italian) that presents all Swiss sites listed on the UNESCO World Heritage List and also the country’s 2 candidate sites. Currently Switzerland has six cultural sites and three natural regions listed as World Heritage sites.

The new portal was conceived by the Swiss Commission for UNESCO with commitment to bring these sites of outstanding importance and universal value to the attention of the wide public. It also portrays Switzerland’s long tradition in protecting and conserving its cultural as well as the natural heritage for the future generations.

Would you like to find out more about Switzerland in all its diversity? Participate today in the Swissquiz competition, an online crossword puzzle. Take a look at the Swissworld website to find the answers. Good luck!

 Swissworld